For example, salespeople who need to learn how to convince potential customers and overcome objections, it might take up to 800 hours to create a new skill. Global sales executive Gretta Brooks, who has extensive expertise in the hotel sector, saw that several organizations were reducing the duration of their training programs from weeks to days for different roles. She also observed that individuals such as corporate supervisors, whose areas of expertise may not have included teaching, were forced to undertake the training.
SalesBoost: The Plano-based company, run by seasoned hotel sales executive Gretta Brooks, powers an advanced learning platform with patented speech technology to assist staff in learning new skills, remembering what they’ve learned, and achieving better outcomes.
Recognizing an opportunity, Brooks launched Dallas-based SalesBoost, a company that promises workers will retain 90 percent of the skills they learn and cultivate new behaviors through artificial intelligence-based learning simulations. Using artificial intelligence (AI), the company’s voice-analysis system offers real-time coaching for soft skills including customer service representatives’ ability to handle challenging discussions.
As the CEO, Brooks stated, “Our secret sauce is the AI.” We can give the learner objective, unbiased feedback thanks to AI. It’s a significant distinction.
The degree of excitement and activity surrounding telecom, networking, and the World Wide Web in the late 1990s and early 2000s is eerily similar to the new era of AI and machine learning. According to Dr. Gopal Gupta, a computer science professor at The University of Texas at Dallas and co-director of the Center for Applied AI and Machine Learning, this is the case.
